Psy is on a global search for a chef in partnership with Bibigo™, a family of modern Korean restaurants and food products utilizing authentic flavors and ingredients.
Bibigo launched in 2011 to promote authentic Korean flavors through modern casual restaurants. There are currently three locations in greater L.A.: Beverly Hills, Century City, and Westwood. (Incidentally, Anthony Bourdain aired a show this week on CNN that features Los Angeles from a singular Korean dimension).
"We are exceptionally excited to partner with Psy for the launch of the 'Psy Go, Bibigo' chef talent search," states John Soo Han , Head of Corporate Marketing and Planning for bibigo™. "Psy has been a personal fan of bibigo™ since its inception, and this collaboration is a natural fit for us both. bibigo™ strives to bring modern Korean cuisine to the United States and the world through our restaurants and food products; we feel Psy has a similar goal with his music."
Psy's search for a chef is a talent search and contest. Applicants must submit entries via PsygoBibigo.com Psy encourages creative, unique and engaging "bibi" (Korean for "mixing") video. Chefs with a wide range of "bibi" skills are encouraged to apply.
Videos can be uploaded to Psy Go, Bibigo's Facebook page by May 11, 2013. The top three finalists will be selected and announced on the FB page May 20, 2013. On June 3, Bibigo announces the winner.
Psy's personal chef gets "rock star benefits" including $40,000, 5 star hotel accommodations, luxury transportation, and the once-in-a-lifetime opportunity to travel with Psy on his world tour for one month. Psy's selected chef will accompany Psy as he travels the world entertaining fans with his energetic and infectious songs.
Psy announced his partnership with Bibigo and the call for a personal chef in conjunction with the release of "Gentlemen" which already has more than 200 million views.