Richard Calcasola, North American Creative Director of Intercoiffure was on the red carpet this year, styling hair and being a guest on ABC's "From Head to Toe." Richard fills us in on who was gorgeous, gaudy and everyone in between.
REESE WITHERSPOON, NICOLE KIDMAN, GWENTYH PALTROW, BEYONCE -- The clear trend with hair was straight, sleek, shiny, healthy hair. We saw Reese with youthful fringe, Gwyneth with her silky locks, and everyone with well cared for hair. It's not about the hairstyle here, it's just about great hair. And for truly healthy hair I recommend profoundbeauty's hair care collection. Each of these women will be receiving profoundbeauty.
HELEN MIRREN - Helen looked magnificent. Her hair was appropriate and classic and the length was exactly right. Her color was fresh.
PENELOPE CRUZ -- Penelope's hair was too severe and frumpy. It appeared there was a braid added to the back - the color didn't match. It should have been lower, it was too high. Nothing exciting.
KATE WINSLET AND CATE BLANCHETT - Nothing more to say than understated elegance. They are always correct.
JENNIFER HUDSON - Her hair was soft, romantic and no sign of frizz.
JENNIFER LOPEZ - At first glance I thought this was a wig but it could have been curled and pinned to a fabulous, sexy length. It was a bit contrived but it had sex appeal. The length was refreshingly shorter.
Richard noticed the theme of the evening was personalized beauty. "Personalized beauty begins with Truly Healthy hair. There are issues that are specific to your hair and products have to address each of them ... you really need to go to great salons to get the right advice and products ... I highly recommend the profoundbeauty collection because they really stand for personalization."
A red carpet must have was profoundbeauty's Volume Power. Blasting out of the can at an astonishing 75 miles per hour, this miraculous spray created tons of volume without putting a lot of product in the hair.
Visit Richard at his Maximum salons in New York and visit www.profoundbeauty.com to obtain your own personalized regimen. You may not be accepting an Oscar anytime soon but you should always look red carpet ready. - SOURCE profoundbeauty