Through the partnership, Executive Conversation has integrated OneSource's Business Browser(SM) into its Executive Focused Selling methodology, thereby enabling sales professionals to gain greater visibility and business insight into their accounts.
The combination of Business Browser and Executive Conversation's Fluency Framework equips sales professionals with the information and business acumen needed to better align their solutions with their customers' business drivers. Sales executives utilize Business Browser to gain key insights into their customer's business, providing them the credibility and confidence they need to engage more effectively at executive levels within their accounts.
Corporations familiar with both companies place a high value on this new partnership. "We are always looking for innovative ways to improve prospecting, qualifying and closing transactions with customers," said Laura Joseph, Director of Worldwide Sales Training for BEA Systems, Inc. "With programs and services like Executive Conversation and OneSource, our sales teams have significantly improved their level of understanding of business issues, financial acumen and quality of their preparation when meeting with customer executives."
"Business Browser complements Executive Conversation's proven sales methodology by providing accurate and comprehensive company, executive and industry information, the critical elements to engage with customers as a valued partner," said Phil Garlick, president of OneSource Information Services. "The combined expertise of Executive Conversation and OneSource helps sales executives and their teams easily put solution selling into practice."
"The information available through OneSource integrates perfectly with our Fluency Framework skills development model and our Executive Focused Selling philosophy," said Suzanne Sheppard, co-founder and CEO of Executive Conversation. "OneSource not only provides exceptional breadth and depth of business information, it also offers the insight critical to building CXO relevancy today" - infoUSA.
Posted March 12th, 2007 by Nymphadora
