Sun and Kennedy to Keynote in Call to Action for Businesses and Individuals, 5,000 to Participate in Day-long Eco Festivities
Sun Microsystems (Nasdaq: SUNW) and KGO Radio present te first ever Eco Live! today at the Concourse Exhibition Center in San Francisco. Dave Douglas, Sun's vice president of Eco Responsibility, will deliver an opening keynote about how individuals can amplify their impact on the environment at work and within the organizations in which they are involved. Robert F. Kennedy Jr., author and environmental activist named one of Time magazine's "Heroes for the Planet,"(1) will also deliver a keynote addressing the ways in which good environmental policy is good business. More than 5,000 are expected to
attend Eco Live! throughout the course of the day.
Eco Live! 2007 offers the Bay Area a unique opportunity to visit, browse, sample and ask questions of over twenty exhibitors committed to reducing their environmental footprint, including Fetzer Vineyards, Clif Bar, Scotts and Sfenvironment.org. Exhibitors will present demonstrations and solutions for maintaining an environmentally sustainable lifestyle through technology and gadgets, organic wines, green destinations, gardening, hybrid vehicles and building solutions. Additionally, KGO Radio talent, such as Ronn Owens and Pete Wilson, will be on hand broadcasting to their Bay Area listeners on environmental topics. The event will also feature the 5th annual Flex Your Power awards, which are given to San Francisco Bay Area companies that have demonstrated outstanding leadership in energy efficiency.
"No one is going to tackle our eco challenges alone, which is why Sun is driving a community-based approach and collaborating with KGO Radio on Eco Live," said Dave Douglas, VP of Eco Responsibility at Sun. "Sun and many other organizations are stepping up to reduce our environmental footprint. We can all do better environmentally at home, but as individuals we often overlook the tremendous impact we can have at work and in the organizations we participate in, such as churches, schools and non-profits." Sun, creator of the Solaris (TM) Operating System (OS), has been an early leader in driving eco-responsible business practices and products. Sun recognizes that computing and business as we know it today are not sustainable. Organizations of all kinds -- led by their employees, customers, and constituents -- can all be a part of the solution. Sun and its employees have made measurable impact to reduce the company's environmental footprint through its own practices, operations and products, including the Sun Fire(TM)/Sun SPARC(R) Enterprise T1000/T2000 servers, the most energy efficient on the market today, and its Open Work(TM) practices, a flexible work program that saves our environment 30,000 metric tons of CO2 per year.
On May 8-11, Sun will continue setting an example for how companies can green their operations at JavaOne, the company's largest annual conference. Sun is greening this year's JavaOne in a number of creative and practical ways, such as providing "Bike Valets" to encourage attendees to bike to the conference, reducing paper promotional materials and using solar power for a significant amount of the event's electricity. About 15,000 software developers are expected to attend JavaOne from around the globe. -Sun macrosystems
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