Lorraine Bracco to Appear on "The Martha Stewart Show" To Discuss "The Sopranos"

Straight Up Brands, Inc. (PINKSHEETS: STRU) (the "Company") straightupbrands.com/, an emerging developer and international marketer of premium branded wines and spirits headquartered in New York, announced today actress Lorraine Bracco will return to "The Martha Stewart Show" to discuss the series finale of "The Sopranos" and to cook with Martha on Thursday, May 24, 2007 (check local listings for time and station).

Bracco Wines, which are available in select markets across the country, debuted last Spring. Bracco Wine is a line of eight Italian wines that the Company owns and markets in collaboration with the actress Lorraine Bracco. The wine has been well received by the trade, the press and with leading restaurateurs. The actress, who is well known for her roles in the "Sopranos" and "Goodfellas" has introduced the product to many restaurants, has been working with the Company's distributors and importer, and has been an excellent partner who is committed to the success of this product.

Having lived in Europe for ten years, Lorraine was first exposed to the craftsmanship and tradition of winemaking and quickly became enamored with the process. While gaining acclaim for her acting prowess, she has continued to refine and develop her palette for fine wine and food while her respect for and interest for both have grown through the years. Lorraine handpicked eight notable Italian wines, from Pinot Grigio to Amarone, for release under the Bracco Wines label to share her passion and provide all levels of wine enthusiasts a trusted voice for quality. - Market Wire