Parrot MINIKIT Handsfree Speakerphone to be Ranged in Stores Across UK
Parrot, one of the world leaders in wireless technology around the mobile phone, has announced on June 1st a deal with The Carphone Warehouse that will see the UK's largest mobile phone retailer offer the Parrot MINIKIT handsfree speakerphone in all 800 of its UK stores.
The Parrot MINIKIT enables mobile users to wirelessly pair their mobile via Bluetooth(R) with the device to make handsfree calls wherever they are. The sleek black unit, about the size of a wallet, clips onto a car's sun visor for safer calls when driving, but is equally suited to handsfree calls in the office or at home.
To support the retail deal, Parrot and The Carphone Warehouse will be executing a major co-branded marketing campaign including a radio competition with TalkSPORT to give away Parrot MINIKITs and a MINI One car. Online support for the campaign will take the form of the http://www.drivehandsfree.co.uk microsite through which consumers can learn more about Parrot's range and the recent legislation changes, helping drivers stay within the law avoiding 3 points and a GBP60 fine.
The Carphone Warehouse already stocks the Parrot CK3000 EVOLUTION and Parrot 3200 LS-COLOR handsfree car kits for which it will be offering free installation worth GBP120 throughout June making it even easier for drivers to go handsfree.
Chris Roberts, Country Director of Parrot UK commented, "Parrot has been making some great strides in its retail strategy in the UK. This major announcement with The Carphone Warehouse illustrates the rising awareness of our great range of wireless mobile accessories in the channel and among UK consumers."
Duncan Pickering, Head of in car Solutions at The Carphone Warehouse says, "The Parrot MINIKIT is a great product and particularly with the recent changes in driving legislation will be very popular with our customers. It's compact and easy to use and we're very excited about the rest of Parrot's range. We're in discussions to further expand the Parrot
offering in Carphone Warehouse stores."
The Parrot MINIKIT will be available across all 800 Carphone Warehouse stores in UK from June 1st 2007 for GBP49.99 and joins the Parrot CK3000 EVOLUTION and Parrot 3200 LS-COLOR installed car kits already available from the UK's largest mobile phone retailer. Parrot has also announced that free installation will be offered on these two leading handsfree car kits throughout June. -Parrot SA
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