McDonald's Corp. on Friday presented its largest monthly sales increase in more than three years, which exceeded the analysts' estimates. This was the result of its small sandwiches sales in France and a popularity of Shrek in the United States.
"Shrek" U.S. ticket sales totaled $26.7 million last weekend, making it the third most-popular movie, according to box-office tracker Media By Numbers LLC in Encino, California.
McDonald's sales went up around the world, after 2004 introduction of new types of $1.29 chicken snack wrap in the U.S. and started selling the product in Germany. Happy Meals demand rose along with the promotions tied to DreamWorks Animation SKG Inc.'s animated "Shrek," which resulted in $289.2 million in worldwide ticket sales since its debut on May 17.
Peter Jankovskis, who was among the managers of $1.3 billion at Oakbrook Investments LLC, said:"They're continually introducing new food items, particularly chicken-based items that are very attractive to more health-conscious consumers. Tagging onto strong box-office results for `Shrek' is a nice way to boost sales."
Oakbrook Investments, Illinois, is the owner of more than 680,000 McDonald's shares.
McDonald's representatives announced that same-store sales increased 10.2 percent in the region encompassing Asia/Pacific, the Middle East and Africa. The introduction of hot cakes as well as egg and bacon McMuffins increased breakfast sales in China; extended restaurant hours helped Australian sales.
"McDonald's continues to execute across the globe," Larry Miller, an Atlanta-based analyst at RBC Capital Markets Corp., wrote in a note June 6. His rating for McDonald's shares was as "sectors perform."
HISTORY
Ray Kroc mortgaged his home and invested his entire life savings to become the exclusive distributor of a five-spindled milk shake maker called the Multimixer. Hearing about the McDonald's hamburger stand in California running eight Multimixers at a time, he packed up his car and headed West. It was 1954. He was 52 years old.
Ray Kroc had never seen so many people served so quickly when he pulled up to take a look. Seizing the day, he pitched the idea of opening up several restaurants to the brothers Dick and Mac McDonald, convinced that he could sell eight of his Multimixers to each and every one. "Who could we get to open them for us?" Dick McDonald said.
"Well," Kroc answered, "what about me?"
Ray Kroc opened the Des Plaines restaurant in 1955. First day's revenues-$366.12! No longer a functioning restaurant, the Des Plaines building is now a museum containing McDonald's memorabilia and artifacts, including the Multimixer! - Alla Harutyunyan for HULIQ.COM
Comment and add to the story without registration, but keep the comments meaningful please. Links are not accepted.
