QUALCOMM developed the MediaFLO™ system to deliver rich, high-quality multimedia content to mobile handsets. FLO™, an air interface technology and key component of the MediaFLO system, is a globally-recognized technology standard that has been opened to numerous third parties through the work of the FLO Forum. Harris has worked closely with the MediaFLO™ technologies development team at QUALCOMM to develop a version of its Apex™ digital television exciter for FLO™ air-interface requirements.
The trials, featuring two live channels provided by TTV and four from CNS, TTV and CNS, are designed to study and evaluate the performance of MediaFLO™ technology and to explore opportunities to deliver multimedia services to mobile devices in Taiwan. Harris® Atlas™ transmitters with Apex™ exciters are being used to modulate and transmit the content over the air to MediaFLO™-enabled mobile devices in the Taipei region.
"QUALCOMM is pleased to work with Harris transmission equipment for the Taiwan MediaFLO™ trial," said Mike Coad, vice president of partner relations for QUALCOMM MediaFLO™ Technologies. "Harris Corporation's experience in broadcast-quality, live TV transmission — including multiple international mobile TV trials — makes the company an excellent choice to support our Taiwan trial."
Harris offers a complete range of television transmitters — liquid and air cooled — capable of transmitting MediaFLO™ services at power levels ranging from 100 W to 10 kW using the Harris® Apex™ FLO™ exciter. The Apex FLO exciter is the newest version of the Apex™ digital exciter. First developed for ATSC transmission requirements in 2002, the Apex™ ATSC exciter has become the leading digital television exciter in countries rolling out ATSC services.
"Harris has taken a market-driven approach to mobile TV, and strongly favors supporting multiple mobile broadcast technologies to help drive revenue opportunities for our allies, and a wide selection of service offerings for end users. As an active member of the FLO Forum, we are very pleased to announce the use of our Atlas™ mobile transmission products in the MediaFLO™ trials in Taiwan," said Tim Thorsteinson, president, Harris Broadcast Communications. -Harris Corporation news
