CDC Corporation focused on global enterprise software and New Media, which includes mobile applications, online games and a portal for the China market, today announced it has signed a definitive agreement to sell Ion Global, its interactive marketing services group, to Aegis Group plc., the London-listed media communications and market research group, for an undisclosed sum.
Ion Global will become part of Isobar, Aegis's global digital agency network.
CDC Software, the enterprise software and services business unit of CDC Corporation continues to enhance its focus on providing leading solutions for targeted vertical industries. This divestiture of the horizontally oriented interactive marketing services group will free up working capital and management bandwidth to further enable CDC Software's vertical focus in terms of internal development investments and targeted acquisitions. -CDC news release
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