Merry Christmas, but not for Nestle. It was reported on Christmas Day that earlier this month, the Food and Drug Administration (FDA) "reprimaned" Nestle for misleading nutritional information.
In fact, Nestle had been marketing its childrens’ juice boxes as “medical” foods. The December 3rd letter to Nestle from the FDA chastised the company over its labeling of its BOOST Kid Essentials Nutritionally Complete Drink, which comes in Vanilla, Chocolate, and Strawberry flavors.
In the letter, the FDA said that the drinks are promoted as a "medical food." Additionally, the FDA pointed out that the labeling claims on Nestle's websites represent BOOST as a medical food for the medical condition of "failure to thrive" and also for "pre/post surgery, injury or trauma, chronic illnesses."
Of course, the FDA wasn't done with Nestle. Another letter, sent one day later on Dec. 4th, criticizes the company's Juicy Juice line of drinks. The FDA said that, among other things, Nestle falsely claiming the drink “helps support brain development” in children younger than 2. Additionally, the letter said that the labels “may lead consumers to believe that the products are 100% orange / tangerine juice or 100% grape juice when, in fact, they are not.”
The FDA wrote the following to Nestle in its two letters: “It is your responsibility to ensure that all of your products are in compliance with the laws and regulations enforced by FDA. Failure to promptly correct these violations may result in regulatory actions without further notice, such as seizure and/or injunction.”
Written by Michael Santo
HULIQ.com
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