20th Century Fox said on Tuesday that Avatar has become the highest-grossing film worldwide. As of Monday, Avatar had brought in $1.859 billion at the box office, surpassing the $1.843 billion worldwide record set by 1997's Titanic.
Temporarily, at least, Titanic remains the number one domestic film, with $600.8 million. Avatar, which has been top of the box office for six consecutive weeks, has a domestic total of $554.9 million. Last weekend it passed The Dark Knight to become the second highest-grossing film domestically.
It is, of course, true that Avatar has the advantage of inflated ticket prices. Today’s average is $7.46, up from $4.69 in 1998 when "Titanic" was in theaters. Additionally, Avatar commands a higher price for those viewers who see the movie in 3D, or still higher, IMAX. Imax theaters are scheduled to continue showing Avatar until a Walt Disney 3D film, Alice in Wonderland, opens on March 5.
There seems to be no end in sight for Avatar, however. Informal estimates are that Avatar will surpass $2 billion, and perhaps $2.5 billion by the end of its run.
Written by Michael Santo