Nintendo has today unveiled the latest instalment in the campaign for their innovative ‘Brain Training’ range starring Oscar winning actor Nicole Kidman.
Fans of Nicole will be able to look out for the star in the new series of advertising for More Brain Training, beginning in print in early October and on TV from the end of October.
Based on research by renowned neuroscientist Ryuta Kawashima, More Brain Training from Dr Kawashima: How Old Is Your Brain? is the new title in the Brain Training series and features a range of simple mental exercises which, when completed on a daily basis, can help stimulate your brain. Nicole has joined over 14 million people worldwide already training their brains with the Brain Training series, nearly four million of whom are in Europe.
Brain Training software reflects a long-term pioneering philosophy from Nintendo. The aim of this philosophy is to broaden the gaming audience with software that isn’t just fun but also enriches your life, whether training your brain or practicing language skills.
More Brain Training from Dr Kawashima: How Old Is Your Brain? is the latest in a series of titles from Nintendo DS called Touch! Generations. Touch! Generations is a unique range of software designed to be enjoyed by everybody, even if they’ve never played a game before. These titles are disrupting the video games world and changing the perceptions of millions worldwide who previously thought gaming was just for 16-24 year old males.-Nintendo
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