New from Celine Dion Perfumes To Be Released In North America

"I want every woman to realize she has the ability to light up a room with all eyes drawn to her...to fill every inch of her life with fantasy, confidence and excitement," says Celine of her new scent. "Enchanting captures that magical moment when a woman feels her most beautiful and anything is possible."

With over 175 million records sold, the life of the world's #1 female recording artist, Celine Dion, is very much like a modern day fairytale. In her songs and performances, she defines the essence of being a woman, evoking feelings of love, tenderness, joy and exuberance through her art. Now, these same moments of excitement, those in which one feels gorgeous and irresistible have been captured in Enchanting by Celine Dion Parfums. Shimmering with breathtaking brilliance on the outside and from within, it is a reminder to every woman that she has the power of enchantment.

Enchanting by Celine Dion Parfums is a sophisticated new floriental fragrance. It begins with a blossoming bouquet of osmanthus and cyclamen sprinkled with enticing ripe red berries. Next come irresistibly feminine notes of diamond orchid, blooming gardenia, fresh freesia, and airy mimosa. Exotic notes of sandalwood, amber and tonka complete the journey, enveloping the wearer in a warm, sensual veil of intrigue.

The Enchanting bottle is tall and graceful, reminiscent of a long, flowing gown. The outer packaging is awash with royal blues inspired by a dramatic twilight sky accented with rich gold brocade.

The special advertising campaign for Enchanting evokes the same dramatic, breathtaking feelings of the fragrance. Celine projects sensuality and the confidence of a woman at the height of success wearing a glamorous gown by Collette Dinnegan and a dazzling signature amethyst ring by H. Stern. The ad campaign for Enchanting was shot by photographer Michael Thompson and styled by Joe Zee. Hair and makeup were handled by Serge Normant and Gucci Westman respectively.

Enchanting by Celine Dion Parfums will be available in department and specialty stores in the USA in March 2007. It will be available across Canada in April 2007.

By www.celinedion.com