AT&T Unveils New Wireless Store in Auburn

The store is nearly three times larger than its previous location and has a larger sales floor with eight customer stations to handle a greater volume of traffic and stations with additional live devices for hands-on demonstrations.

"We are focused on making our customers' in-store experience as pleasant as possible, and that begins with a convenient store location, layout and knowledgeable staff," said Ron Sleeper, director of sales for AT&T's North and Central Alabama wireless operations. "With this new store layout, we hope that customers will be able to find the devices and plans that meet their individual needs — in a great atmosphere."

Customers will find a welcoming layout in a traditional Southern style that features a spacious floor plan, 12 wall displays — with up to 45 live phones for on-site demos — and easy access to parking. For the convenience of our customers, the store will also have an automatic bill-payment station.

AT&T's wireless unit offers simple, competitively priced plans and a next-generation network that provides the latest technology, including phones with greater functionality, a wide range of useful features, superior sound quality and high speed data connectivity.

The new wireless store is staffed by eight employees and managed by Debbie Hicks, a native of the Auburn community. -AT&T