MediaFLO USA and CBS Join Forces

Full Episodes of CBS Programming Such as "CSI," "Late Show with David Letterman," "CBS Evening News with Katie Couric" and College Football and Basketball Games to be Featured

MediaFLO USA Inc., a wholly owned subsidiary of QUALCOMM Incorporated, and CBS Corporation have announced a multi-year license agreement under which full episodes of popular CBS entertainment, news and sports programming will be delivered 24/7 over MediaFLO USA's revolutionary new, TV-quality mobile entertainment service. MediaFLO USA has created an unmatched mobile entertainment experience, delivering premium content to mobile consumers in a crystal-clear viewing environment.

The deal between the two companies means that fans of CBS's popular programming - including "CSI ," "Late Night with David Letterman," "CBS Evening News with Katie Couric" and sports programming such as college football and basketball - have yet another way to watch their favorite shows when they are on the go.

"We are excited to offer CBS viewers the opportunity to literally watch our programming from the palm of their hand," said Cyriac Roeding, vice president, CBS Wireless. "This new 24/7, 365-days-a-year mobile network will give audiences added opportunities to watch CBS programming and provide advertisers with a new platform to reach viewers. We are thrilled to be a part of this new mobile entertainment service that will give us a direct connection to our viewers at all times."

"The pairing of CBS, television's most watched broadcast network, and MediaFLO USA will give consumers mobile access to rich entertainment, timely news programming and their favorite sporting events," said Paul Jacobs, chief executive officer, QUALCOMM. "It's a great pleasure working with CBS toward our shared goal of unlocking the true potential of mobile media."

"From a global perspective, mobile represents an even larger opportunity than the Internet over the next five to 10 years," said Quincy Smith, president, CBS Interactive. "We are delighted to be partnering with MediaFLO USA to realize that opportunity."

"MediaFLO USA will add a new dimension to the way in which consumers relate to their favorite TV shows," said Gina Lombardi, president of MediaFLO USA. "By adding world-class, phenomenally popular content from CBS to our service line-up, we are giving lovers of television a home away from home on their cell phones."

CBS content to be available on MediaFLO USA includes:

- Primetime programming - "CSI," "CSI: Miami," "CSI: NY," "NCIS," "Numb3rs," "Jericho," "Survivor" and "Big Brother"

- "Late Show with David Letterman" and "Late Late Show with Craig Ferguson"

- "CBS Evening News with Katie Couric," "The Early Show," "CBS News Sunday Morning," "60 Minutes" and "48 Hours Mystery"

- CBS Sports and CSTV content such as college football games

- Classic programming from CBS's vast library, including "Star Trek," "Brady Bunch," "I Love Lucy," "Twin Peaks," "MacGyver," "Gunsmoke" and "Have Gun, Will Travel"

Guided by extensive primary market research and consumer trials, MediaFLO USA intends to secure familiar, premium content from many of the world's leading media companies and leverage its dedicated, nationwide multicast network to deliver live, full-length, TV-quality programming to mobile phones - Qualcomm.