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"The email alerts aren't new, but your ability to pair specific cities is new at Airfare Watchdog. That means instead of signing up for mass alerts that you'll have to sift through, you can customize them to your particular travel interests," writes Go Girlfriend.
Airfare Watchdog is conceived by George Hobica, and is maintained by him and a highly dedicated team of airfare experts. People searching for airfares for people like you.
The information below is from Airfare Watchdog's About Us Page
"Other sites use computer programs to find and list fares. We don't. We use real people, who actually compare airfares on airlines that the computer programs can't, such as Southwest and JetBlue (you'll never see a Southwest fare on the big travel sites and only a few, such as Kayak and Sidestep, list JetBlue). Plus we include smaller airlines you may never even have heard of, like Allegiant Air, which sells fares only on its own site.
"In fact, we go out of our way to tell you if a fare is lower on Southwest Airlines, which does not participate in our affiliate program (explained below), because we're more interested in building our reputation for honesty than making a buck."
With the current crude oil
With the current crude oil prices we can expect a lot of airlines charge more for airfare.