WidSets, a mobile content consumption, creation and sharing service, now offers advertisers the opportunity to reach customers around the globe with a single mobile advertising campaign. WidSets has joined the Nokia Media Network, a premium advertising network comprised of more than 100 leading mobile publishers, to enable advertising experiences.
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Today Greystripe, the leading distributor of ad-supported mobile games and applications, announced early results from its partnership with Opera, the world's leading mobile web browsing software company to bring free mobile content faster and easier to consumers browsing on their mobile phones.
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Sybase 365, a subsidiary of Sybase, Inc. (NYSE: SY), the global leader in messaging interoperability and mobile content delivery, today announced the availability of Answers 365™, a unique “natural language” service enabling SMS communication between consumers and mobile service providers without the need for complex keywords and multi-level, menu-driven applications.
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Alcatel-Lucent (Euronext Paris and NYSE: ALU) today announced the availability of the enhanced Alcatel-Lucent 5965 Mobile Content Platform, a powerful software platform that changes the way mobile content is delivered to mobile phone users.
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Washington Nationals to Deliver Tickets to Cell Phones, First US Organization to Use Phones to Gain Entrance to Events
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LG Electronics, a leading worldwide provider of advanced wireless handsets and accessories, and Google today announced a global collaboration to pre-install Google's services on millions of LG mobile phones. Mobile users around the world will now be able to easily search for information, find locations, update blogs and manage email while on the move.
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The Online Publishers Association (OPA) today announced the results of a study that provides marketers with a new guide for understanding and quantifying the best online advertising environments. "The OPA Advantage: Attracting the Most Valuable Buyers" is a detailed analysis of the demographics and purchasing activity of Web users.
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International 'Going Mobile' Report Shows Consumers are Watching Mobile Web Ads and Acting on Them. As more ad dollars are spent online, there exists a very real question of which Web environments are best for advertisers.
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