In the April issue of the Journal of Consumer Research, an important field study of registered voters aged 18-23 reveals that negative “attack” ads provoke more voter migration than positive ads.

U.S. Senator John McCain's presidential campaign today launched a new web ad, entitled "Trust Huckabee." The ad addresses attacks by Huckabee supporters by highlighting Governor Huckabee's statements on John McCain's strong conservative record.

Stabs were taken today against Governor Mitt Romney in a Log Cabin Republican advertisement that charges the presidential contender of flip-flopping.