Many heavy meat eaters believe they eat a lot of meat because of the taste. But according to groundbreaking new research in the Journal of Consumer Research, the reason that a beef burger tastes better than a veggie burger to some people has more to do with values than actual taste.

A low-fat vegetarian diet is very efficient in terms of how much land is needed to support it. But adding some dairy products and a limited amount of meat may actually increase this efficiency, Cornell researchers suggest.

The average person's lifetime risk of developing colorectal cancer (CRC) is about seven percent and the role of diet in preventing this type of cancer remains under debate. Most of all, previous studies enrolled middle-aged subjects, raising the possibility that CRC development may start before common interventions. Researchers from Tata Memorial Hospital (TMH) in Mumbai, India, set out to determine whether a vegetarian diet is associated with reduced risk of CRC if started very early in life.