Mobile Advertising

Nokia Simplifies Mobile Advertising with Launch of Nokia Advertising Alliance

harminka — Thu, 12 Jun 2008 00:48:17 -0500

Nokia announced the launch of the Nokia Advertising Alliance, which will simplify mobile advertising for brand advertisers. The program brings together leading mobile marketing solutions, including couponing, location-based targeting, image recognition, and other emerging technologies, to offer advertisers a simple way to increase consumer engagement.

Nokia gives brands global reach with advertising in WidSets

harminka — Mon, 12 May 2008 13:09:11 -0500

WidSets, a mobile content consumption, creation and sharing service, now offers advertisers the opportunity to reach customers around the globe with a single mobile advertising campaign. WidSets has joined the Nokia Media Network, a premium advertising network comprised of more than 100 leading mobile publishers, to enable advertising experiences.

Yahoo! Strategy On Growth of Mobile Ecosystem

admin_huliq — Wed, 02 Apr 2008 14:39:41 -0500

Yahoo! highlights recent milestones in product and mobile platform innovation, partnerships, and mobile advertising.

Nokia wins Frost & Sullivan Award for Mobile Advertising

harminka — Fri, 28 Mar 2008 07:53:33 -0500

Nokia has been awarded the 2008 North American Mobility Award for On-deck Mobile Advertising by Frost & Sullivan, solidifying the company's position as one of the pioneers and continued leaders of the mobile advertising industry.

Strong Year For Velti As Mobile Advertising And Marketing Comes Of Age

webitpr — Wed, 05 Mar 2008 06:48:47 -0600

Velti’s Full-Service Technology Platform Brings Mobile Into The Marketing Mix For Global Brands; Provides Operators With a Means To Monetize Services

Nokia Ad Business to Power Mobile Advertising for Handmark

harminka — Wed, 21 Nov 2007 10:47:04 -0600

Nokia Ad Business announced it is working with Handmark, a leader in mobile media, to provide an end-to-end mobile advertising solution for its Pocket Express mobile data application.

Land Rover drives customer awareness with mobile advertising

harminka — Wed, 24 Oct 2007 11:41:05 -0500

Nokia Ad Business, formerly Enpocket, today announced that Land Rover is using the Nokia Ad Platform to power a targeted interactive mobile Internet experience for the LR3 that is achieving high results. Nokia recently acquired mobile advertising leader, Enpocket to build a leading global mobile advertising marketplace.

Nokia completes the Enpocket acquisition

harminka — Mon, 08 Oct 2007 13:04:52 -0500

Nokia today announced that it has completed its acquisition of Enpocket, a global leader in mobile advertising providing technology and services that allow brands to plan, create, execute, measure and optimize mobile advertising campaigns around the world.

Google Adsense Now Available for Mobile Users

admin_huliq — Tue, 18 Sep 2007 23:42:46 -0500

Google AdSense for Mobile unlocks the potential of the mobile advertising market. Publishers can now monetize on cell phone users by using Google Adsense for mobile users. Marketers can benefit as well through Adword.

Nokia to acquire Enpocket to create global mobile advertising leader

harminka — Tue, 18 Sep 2007 07:37:47 -0500

Nokia and Enpocket announced that they have entered into a definitive agreement for Nokia to acquire Enpocket. Enpocket is a global leader in mobile advertising; providing technology and services that allow brands to plan, create, execute, measure and optimize mobile advertising campaigns around the world.

The Value of Online Audiences: Mobile Advertising and Content

admin_huliq — Sun, 11 Mar 2007 09:10:56 -0500

The Mobile Phones Offers a Rich Platform for Content, Advertising

admin_huliq — Sun, 11 Mar 2007 09:06:06 -0500